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  • The Fruit industry has one of the largest workforces across the Muka Tangata industries and has remained relatively stable at between 25,000 and 27,000 workers since 2015, with a high proportion of short-term seasonal workers .  
  • About two-thirds of these workers are in the Apple, Pear, and Kiwifruit Growing sectors. The most common roles include Fruit or Nut Grower, Farm Worker, and Picker.
  • There are distinct seasonal patterns in the size of the workforce, where there is a sharp peak in monthly employee numbers in December, and lowest over the winter months (June – September). 

Other analysis

Workforce Demographics

Fruit

Visa Status

All People, Food and Fibre

Labour Market Dynamics

Fruit